The Story
Rooted in Moroccan craft. Shaped by modern restraint.
Origin
Marrakech
IMAN began in the medina. Narrow alleys, ochre walls, artisans working in focused silence. The city shaped our pace — craft requires stillness.
Every piece is made here. Cut for climate, sewn for movement, finished by hands that understand restraint.
Philosophy
Less, but better
We do not follow seasons. We refine silhouettes. Each garment reduced to essential form — no ornament without purpose.
Moroccan dress has always understood this. Coverage as intention. Drape as dignity. We continue that discipline.
Craft
Made by hand
Belgian linen. Japanese cotton. Moroccan construction. Sfifa trim hand-braided. We source materials that age well — fabrics that soften, that carry memory.
Our atelier is small. Production is limited. This is not scarcity by design — it is the pace of considered work.
Materials
Belgian Linen
Japanese Cotton
Silk Crepe